Optiway Pricing Explained: A Route Planner for Your Business

Optiway Pricing Explained: A Route Planner for Your Business

21.02.2026

Optiway has gained traction as a powerful route planner and optimization platform designed to cut costs and simplify delivery management.

Rising Delivery Costs Are Pushing Businesses to Seek Smarter Route Planning Tools

As logistics expenses climb – fueled by rising fuel prices, labor costs, and increasing customer demand for fast delivery – businesses are actively seeking tech-driven solutions. Optiway has gained traction as a powerful route optimization platform designed to cut costs and simplify delivery management.

In this guide, we’ll break down Optiway’s pricing structure, explore what’s included in each plan, and help you determine whether it’s a smart investment for your business.

What Is Optiway, and Who Is It For?

Optiway is a route planning platform built to optimize deliveries for logistics teams, field reps, and e-commerce operations. With support for up to 200 stops per route and a user-friendly interface, it enables teams to build efficient delivery routes in minutes.

Key use cases:

  • Last-mile delivery companies
  • Wholesale and retail distributors
  • Field service professionals
  • E-commerce brands with in-house fleets 

Its core value lies in reducing wasted mileage, improving delivery punctuality, and saving both time and fuel while allowing operations to scale seamlessly.

What’s Included in Each Plan

Each Optiway tier offers a set of features tailored to different levels of operational complexity:

  • Route/Stop Limits: Higher plans support larger volumes of stops and routes.
  • Optimization Capabilities: All plans include algorithmic route optimization; Pro and Enterprise receive faster processing and greater accuracy.
  • Analytics Access: Basic reporting in lower tiers; advanced KPIs and cost analysis in Pro and above.
  • Integrations: Pro and Enterprise plans offer integrations with CRM, ERP, and third-party delivery platforms.
  • Support Levels: Email support for lower tiers; dedicated account management and SLAs for Enterprise clients. 

Is Optiway Worth the Price?

Optiway’s ROI is evident in time and cost savings. For logistics-heavy businesses, shaving just a few minutes or miles per route can lead to significant gains:

  • 10 drivers × 5 fewer miles/day × $0.60/mile = $9,000/year in fuel savings
  • Reduced overtime from optimized schedules
  • Improved customer satisfaction via on-time deliveries 

Compared to alternatives, Optiway offers competitive features and scalability without steep onboarding costs or complex setup. The value increases as operations grow, especially for companies struggling with manual route planning or inefficiencies in delivery execution.

Who Benefits Most from Optiway?

Optiway is ideal for businesses looking to automate and scale their logistics processes:

  • E-commerce businesses managing high daily order volumes.
  • Local couriers and same-day delivery services requiring efficient multi-stop planning.
  • Field service providers with technicians covering wide service zones.
  • Distributors seeking consistency and savings on recurring routes. 

Its flexible pricing model and scalable infrastructure make it a practical choice for small teams, as well as growing logistics operations.

Final Thoughts: Choosing the Right Optiway Plan

When evaluating route optimization tools, understanding Optiway pricing is essential for making an informed decision. With flexible plans tailored to various business sizes and delivery volumes, Optiway offers a cost-effective solution that scales as your operations grow. The right plan depends on your route volume, number of drivers, and level of data visibility needed. For small teams, the Free or Basic plan offers a low-risk starting point. Mid-sized businesses will benefit from the Pro plan’s advanced analytics and integrations, while larger operations will find the Enterprise package essential for system-wide optimization. Optiway also offers trial periods or demos – an excellent opportunity to evaluate the platform before committing.

Remember: a well-optimized delivery operation can quickly pay for itself through cost savings and operational efficiency. Interested in improving delivery performance and cutting costs? Try Optiway – simplify your routes, reduce fuel expenses, and scale delivery operations with confidence.